Genpro Mattresses
Seven-zone natural latex. A surface tested four degrees cooler than the room. Hand-finished on our own floor for forty years — and warranted for ten.
Personal fitting
Three questions. No email required to see the answer — our advisors match constructions to sleepers every day, and this is how they start.
Question 1 of 3
Five constructions, one standard
Every Genpro is layered on purpose — surface feel, pressure adaptation and deeper support combined differently in each model. Pick the one that matches your problem, or let us match it for you in a five-minute call.
Best for hot sleepers who wake at 3am to flip the pillow.
Signature technology500 gsm cooling fabric, tested to feel up to 4°C below room temperature
Alpine Cool combines a cooling fabric tested to feel up to 4°C cooler than room temperature with gel memory foam, natural latex and micro pocket springs. The result is cool, cushioned comfort with low partner disturbance, supported by a stable rebonded base.
Best for restless sleepers who change position all night.
Signature technologyFlexible TPE comfort grid over CNC-profiled high-resilience foam
Calme Grid layers a flexible TPE grid over precision-profiled HR foam, then adds natural latex and a memory foam quilt for refined comfort. The open grid and profiled base promote air movement, while the responsive materials adapt without feeling slow or overly enveloping.
Best for back pain, and anyone told to sleep on something firm.
Signature technology140 kg/m³ latex-rebonded core between two layers of natural latex
Ortho Elite brings together resilient natural latex and a high-density latex-rebonded centre for a distinctly firm, stable feel. Natural latex comfort layers on both sides soften the firmness just enough, while the 500 gsm bamboo fabric adds a refined finishing touch.
Best when you want the bed to feel like the best hotel you have stayed in.
Signature technologyCopper-infused memory foam over dual micro springs and a multi-zone base
Concierge is Genpro’s most indulgent layered sleep experience. Its multi-zone pocket spring base provides differentiated support beneath the shoulders, waist, hips and legs, improving pressure distribution and helping the body remain naturally aligned. Two micro pocket spring layers add deep, progressive cushioning, while natural latex and copper-infused memory foam complete the plush surface. Hand tufting and smooth woven fabric give it the tailored finish of a luxury suite.
Best for buyers who want 100% natural latex and nothing else.
Signature technologySeven-zone 100% natural latex in a soft-to-firm gradient, hand tufted
Ivara is a 100% natural latex mattress engineered with seven comfort zones and a gradient construction. Its softer upper profile cushions pressure-sensitive areas, while progressively firmer support through the depth helps prevent excessive sinking and keeps the body naturally supported. The zoned surface responds differently beneath the shoulders, waist, hips and legs, and a hand-tufted cotton-and-hemp cover completes its naturally breathable character.
The engineering
Every one of these exists in a Genpro you can buy today. None of them survive the compromise of being rolled into a carton and shipped from a warehouse.
Alpine Cool
A 500 gsm cooling fabric tested to feel up to 4°C cooler than the room it sits in, quilted over gel memory foam.
A foam mattress stores the heat you give it. This surface moves it away, which is why you stop waking at 3am to find the cold side.
Ivara
One hundred per cent natural latex cut into seven zones, soft at the surface and progressively firmer through the depth.
Your shoulders need to sink and your hips must not. A single uniform slab cannot do both at once — seven zones can.
Calme Grid
A flexible thermoplastic elastomer grid laid over CNC-profiled high-resilience foam.
The grid buckles exactly where you press and nowhere else, so you can turn over without fighting the mattress or waiting for it to catch up.
Concierge
Memory foam infused with copper, set beneath hand-tufted woven upholstery.
Copper helps carry heat out of the comfort layer, so the deepest, most indulgent surface we build does not turn into the warmest one.
Concierge
A zoned pocket spring base under two further layers of micro pocket springs.
Each spring answers only the weight directly above it. Your partner turns over and the mattress keeps the news to itself.
Ortho Elite
A high-density latex-rebonded centre carried between two layers of 95 kg/m³ natural latex.
Density is what resists the body-shaped hollow. This is why a firm Genpro is still firm in year eight, and a cheap firm mattress is not.
Measured against the alternatives
There is a reason a Genpro is not the cheapest mattress you will be shown this week. Here is precisely what the difference buys.
| Feature | Genpro | Typical mattress-in-a-box | Traditional spring mattress |
|---|---|---|---|
| Comfort core | 100% natural latex, tapped from the tree | Polyurethane or memory foam | Open or Bonnell coil under foam |
| Zoning | Up to seven latex zones, plus multi-zone pocket springs | None — one uniform slab | None |
| Cooling | Fabric tested up to 4°C cooler; open-cell latex; copper-infused foam | Foam stores body heat | Airflow, but no cooling surface |
| Choice of feel | Five constructions, plush through extra-firm | Usually one “universal” feel | Limited |
| Non-standard sizes | Made to your room, by our Concierge service | Standard sizes only | Rarely, and slowly |
| Who actually makes it | We do — 40+ years on our own floor, every unit signed off | Outsourced and white-labelled | Varies by retailer |
| Hand finishing | Hand tufting and woven upholstery on our top models | Machine-quilted cover | Machine-quilted cover |
| Warranty | Ten years against sagging and manufacturing defects | Varies | Varies |
| Getting it into the room | Delivered, set up, and the old mattress taken away | Left at your door in a box | Varies |
Comparison columns describe the characteristics typical of those categories, not any named competitor. Genpro claims refer to specific models in the collection above.
Find which one is yoursWhy Genpro
Most mattresses sold online are foam in a box, shipped from a warehouse by a brand that has never run a production floor. Genpro is the opposite. More than four decades of mattress-making sit behind every construction: latex, springs, textiles and adhesives chosen to work as one system, assembled under one roof, inspected and signed off before it ships. That is why we can put ten years behind it.
And because we make it, we can change it — firmness, size, layer order. If your bed is not a standard size, that is a conversation, not a dead end.
Making mattresses, not reselling them
Warranty against sagging, on every model
Natural latex comfort layers — never a foam substitute
Our comfort layers are latex rubber tapped from the tree. It breathes, it springs back, and it does not slump into a body-shaped hollow after two summers the way cheap PU foam does.
Firmness, height, layer order, non-standard sizes — all adjustable, because the production floor is ours. Box-brands ship one spec and hope it suits you.
Every mattress is checked before it leaves the floor and carries the check mark on its label. Manufactured to European standards for material safety and durability.
Covered against sagging and manufacturing defects for ten years from the date of purchase. We deliver it, set it up, and take your old mattress away with us.
Genpro is manufactured to European standards for material safety and durability. Warranty terms, exclusions and the claims process are set out in full at the point of purchase.
10yrs
Against sagging and manufacturing defects, from the date of purchase.
0fee
We bring it in, set it up, and take the old mattress away with us.
EU
European standards for material safety and durability, every unit signed off.
Concierge service
For bedrooms that do not fit a standard size, and for people who would rather not project-manage a mattress. Tell us the room and how you sleep; we handle sizing, firmness, delivery and setup — and take the old one away.
Book a free consultationIn real rooms
Free, no obligation
Send a note and a sleep advisor replies within one business day — with a recommendation, a price, and nothing else. Questions about warranty, sizing or a custom order are welcome too.
What sleepers say
Everything you need to know before you buy, and after.
Because what is inside is different. Box mattresses are almost always polyurethane foam, which softens and hollows within a couple of years. Genpro comfort layers are natural latex over springs or profiled support, built on our own floor and warranted for ten years against sagging. Cost per year of actual sleep, it is the cheaper decision.
That is what the consultation is for. Tell a sleep advisor how you sleep, what hurts and how warm you run, and they will match a construction to it — the same way they do every day. Use the three-question fitting above to narrow it down first, then talk it through before you commit.
Every Genpro mattress carries a ten-year warranty against sagging and manufacturing defects from the date of purchase. Full terms, exclusions and the claims process are provided at the point of purchase.
Comfort layers use natural latex rubber tapped from the tree rather than a petrochemical foam substitute, layered with breathable fabrics and, depending on the model, pocket springs or a profiled foam base.
No flipping needed. Layers are bonded in a fixed order, so the mattress works in one orientation only. We recommend rotating it end to end every three months to even out wear.
Each model solves a different problem: Alpine Cool for heat, Calme Grid for restless sleepers, Ortho Elite for firm orthopedic support, Concierge for hotel-grade luxury, Ivara for pure natural latex. Not sure? Book a free consultation and we will match it to your room and how you sleep.
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